Direct Ice Co.

About us


Over the years, a diamond has remained one of the most spectacular gemstones of all time.

Today, a diamond is still known as the ultimate symbol of love making it the ideal gift for anniversaries, birthdays and special celebrations.

Direct Ice provides with the best diamonds supplied by families of Jewellers, diamond dealers and polishers trading for decades and even centuries all over the world. We carry one of the largest collections of colored gemstones and fine diamonds, including certificated stones, fancy coloured diamonds and fancy cuts.

Direct Ice’s aim is to cater for clients who are looking for that unique yet affordable piece of jewelery. 

Our objective is to deliver both the best products and an unmatched service without compromising on essential quality which our clients would expect . 

Naturally, each individual piece comes with its own certificate for that complete peace of mind.